
CLIENT
MoonPay + The Seaport
Seaport Scavenger Hunt
SERVICES
Creative Direction
Experience Design
CREDITS
Illustrations: Johana Kroft
Build Out: Heini
Behind the nooks and crannies of New York City’s neighborhood The Seaport lay the most beautiful “pearls”. This digital scavenger hunt was a partnership between The Seaport and MoonPay was designed to behave as a customer loyalty program using blockchain technology. Find a physical 10 purple pearls hidden in the neighborhood, scan them, and collect your New York City inspired characters for a chance to win prizes at local businesses.



















